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Appendix E: Post-Event Surveys

Appendices & Resources

Appendix F: Annual Compliance Form

Appendices & Resources

Appendix G: Brand Kit Quick Reference

Appendices & Resources

Mission

Overview & Brand Identity

To bring innovation, excitement, and connection to golf tournaments through engaging drone experiences that unite players, sponsors, and spectators.

Logo Usage

Marketing & Licensing Marketing

Primary logo: The official “Drop Your Shot” logo with drone and ball elements. Secondary mark: A simplified icon version (e.g., drone silhouette + falling ball). Clear space: Always maintain at least the height of the "D" around all edges. M...

Color Pallette

Marketing & Licensing Marketing

Based on the gradient and theme you provided: Primary Blue: #518CB2 – Confidence, clarity Highlight Red: #DA3C3E – Energy, action Slate Gray: #556365 – Balance, modern tech Off-White: #F3F4F6 – Clean background Gradient: Use as a backg...

Typography

Marketing & Licensing Marketing

Primary Typeface: Montserrat (Bold + Regular) Headers: Montserrat Bold, ALL CAPS Body: Montserrat Regular or Medium Usage: Consistent letter-spacing, no underlines Alternate Web Font: Roboto (for compatibility)

Imagery Guidelines

Marketing & Licensing Marketing

Show excitement and action (e.g., ball mid-air, crowd watching, close drops) Prefer shots that show drones in action, especially over golf holes Capture branded signage (Drop Zone signs, tents, banners) No blurry, dark, or low-res images ...

Branded Elements

Marketing & Licensing Marketing

Drop Zone Flag/Tent: Must include logo and color gradient Scorecards or Leaderboards: Use branded headers and primary palette Merchandise: Hats, shirts, bags should use logo lockup and palette Printed Materials: Flyers, sponsor signs, and bo...

Tagline Suggestions

Marketing & Licensing Marketing

“One Shot. One Winner.” “Where Precision Drops Meet Golf Glory.” “Drop It Like It’s Hot.” “Golf Gets a Lift.”

Tone Dos and Dont's

Marketing & Licensing Marketing

Do: Use excitement and golf-related humor Speak directly to the tournament audience Highlight the drone-powered wow factor Don't: Overuse drone jargon (e.g., payload, multirotor, gimbal) Get too technical — this is entertainment! ...

Brand Application

Marketing & Licensing Marketing

Microsite or Landing Page Email Marketing Templates Social Media Posts (Instagram, Facebook, LinkedIn) Event Booth Banners YouTube Intros/Overlays Stickers & Swag

Operational Flow

Event Operations

how each service is booked, scheduled, and executed.

1. Initial Inquiry

Event Operations Operational Flow

Contact via website, phone, or golf-course referral.

2. Proposal & Materials

Event Operations Operational Flow

Send promotional packet, pricing menu, sponsorship kit, and info sheets.

3. Commitment & Planning

Event Operations Operational Flow

Gather event schedule; if needed, secure FAA airspace authorization.

4. Pre-Event Call

Event Operations Operational Flow

Confirm logistics, timeline, prizes, and golf-course coordination.

5. Setup

Event Operations Operational Flow

Arrive early; deploy tent, signage, cones, and landing pads.

6. Execution

Event Operations Operational Flow

Follow event scripts for The Big Drop or The Drone Shot.

7. Teardown & Follow-Up

Event Operations Operational Flow

Safely pack equipment, collect media, and request reviews/testimonials.