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Structure
This is volume-based and relationship-driven. Structure: Service Line Lead – Construction Owns: General contractor relationships Weekly / monthly site cadence Proposal templates Media standards Under this role: Field Ops (DJI /...
Survey & Engineering Mapping Services
Structure
This is high-technical, reputation-sensitive work. Structure: Service Line Lead – Survey & Engineering Owns: Coordination with licensed surveyors QA/QC workflows Control standards CAD deliverable integrity EPSG & geodetic discipline...
Creative & Visual Media Services
Structure
(Opportunistic) This should NOT operate like a core division. It should be structured as: Creative Services – Shared Resource Pool Meaning: It does not get priority scheduling over revenue engine work It is slotted in when margin makes sense ...
Competitors
Competitor Breakdown
1️⃣ Internal Drone Programs (Biggest Competitor) Most common threat: “We do this ourselves.” Typical setup: Propeller DroneDeploy Dedicated employee Software subscriptions ($10k–$50k+) Vehicles, labor burden, equipment ...
Industry: Stockpile Volumes
In mining and aggregates, customers use drones because drone-based volumetric measurement has become the industry standard for bulk inventory. While early on we had to prove accuracy, today the conversation has shifted. Customers generally trust drone accuracy...
Key Sales Concepts
1. Volume vs. Mass (The Core Education Piece) Customers measure: Truck scales (in/out weights) Belt scales (production output) Loader bucket scales Sometimes multiple checkpoints per load These all measure mass. We measure: Volu...
Strategic Sales Themes
Educate without attacking. Emphasize consistency over time. Frame internal programs as hidden cost centers. Reinforce that we are specialists — not generalists.
PART 1: INDUSTRY STRUCTURE (Aggregates & Mining)
1.1 What We Actually Do We do not “serve mining.” We perform: Aerial inventory measurement and volumetric reporting for outdoor bulk materials. Mining & aggregates just happens to be the best-fit vertical. Core Function: Capture aerial imagery ...
Part 1: Industry Structure
PART 2: THE MATERIAL FLOW
Why This Industry Works for Us
2.1 Quarry (Stone Mining)
Process: Remove overburden Drill bore holes Blast rock Load shot rock Haul to primary crusher Convey to secondary crushers Separate by size Stockpile finished product Drone Applications: Overburden cut/fill ...
2.2 Sand & Gravel Plants
Process: Excavate or dredge Wash material Screen material Separate sand vs gravel Stockpile products Key Differences vs Quarries: Messier sites Poor pile definition Moisture variability Often near rivers H...
2.3 Cement & Lime Plants
Process: Mine limestone Crush material Heat in kiln (extreme temps) Produce clinker/lime Store in silos Fuel kilns with coal Drone Applications: Coal inventory Overburden Raw material piles Outdoor storage...
2.4 Terminals
Function: Rail in Stockpile Load out to trucks Serve metro markets Strategic importance: Centrally located High throughput Recurring inventory need Terminals are ideal recurring customers.
2.5 Ready Mix (Batch Plants)
Function: Store aggregates in bins Mix with cement + water Load concrete trucks Deliver within 30-minute radius Why We Love Them: Extremely dense geographically Multiple sites per owner Recurring replenishment Tight...